Are Pickleball Courts the Most Profitable Airbnb Amenity?


By Published
Emily Uselman is the Chief Marketing Officer at Home Team Luxury Rentals and The Rise Collective, specializing in hospitality marketing strategy, digital growth systems, luxury vacation rental branding, experiential hospitality, and performance-driven customer acquisition.

Yes, pickleball courts can be a highly profitable Airbnb amenity in the right markets, but they are not universally the most profitable option for every property. Their financial impact depends heavily on location, guest demand, and how well the amenity aligns with the target audience.


Pickleball has rapidly grown in popularity across all age groups, making it a strong driver of experiential travel. Properties that feature private or shared pickleball courts often attract groups, families, and active travelers who are willing to pay a premium for recreational access during their stay.


Key Takeaways

  • Pickleball courts are a rapidly growing amenity that can significantly increase bookings and revenue, especially for properties that attract younger demographics.
  • While pickleball courts are a strong contender, hot tubs continue to be a top-performing amenity with a proven track record of boosting revenue and bookings across various markets.
  • The cost to install a pickleball court is substantial, but the return on investment can be quick, often within 12-18 months, due to premium pricing and increased demand.
  • Market research is crucial; the success of any amenity, including pickleball courts, depends heavily on local demand, competition, and traveler preferences.
  • Beyond pickleball, other experiential amenities like saunas, game rooms, and well-designed outdoor spaces also drive revenue by differentiating listings and justifying higher nightly rates.


The Pickleball Phenomenon: Pickleball Courts the Most Profitable Airbnb Amenity?

Understanding The Rise Of Pickleball In Short-Term Rentals

Pickleball has rapidly evolved from a niche recreational activity into one of the most sought-after amenities in the vacation rental industry.


  • Appeal to travelers seeking active and experience-driven accommodations
  • Differentiate properties from competing rentals with a unique recreational feature
  • Attract families, friend groups, and multi-generational travelers looking for shared activities
  • Enhance the overall guest experience with built-in entertainment on-site
  • Position the property around a growing lifestyle trend with broad demographic appeal


Taken together, these factors explain why pickleball courts are becoming increasingly popular in the short-term rental market. As travelers place greater value on memorable experiences rather than simply a place to stay, amenities that encourage recreation, social interaction, and healthy activity can significantly increase a property's appeal.


A dedicated pickleball court transforms a rental into a destination, helping owners stand out in a competitive marketplace while creating experiences guests are likely to remember and share.


Demographic Shifts Favoring Pickleball Enthusiasts

What's really interesting is who's playing pickleball. It's not just retirees anymore. The average player is around 35 years old, and the sport is getting younger every year. Most players are between 18 and 44, which is exactly the age group that rents vacation homes most often. 


This means a lot of potential guests are actively searching for places where they can play. It’s a perfect match between a growing sport and a prime rental demographic.


Quantifying The Pickleball Premium In Bookings

So, does having a pickleball court actually make a difference in bookings and revenue? The numbers suggest a pretty big yes. Properties that offer a pickleball court are seeing a significant increase in bookings, sometimes between 25% and 40% more. It's not just about getting more people to book; it's also about what they're willing to pay. Hosts who've added courts are often able to charge more per night.


Here's a quick look at what some data suggests:


  • Increased Bookings: Properties with pickleball courts often see 25-40% more bookings.
  • Higher Nightly Rates: Hosts can typically charge a premium, leading to more income per stay.
  • Competitive Edge: In markets with many rental options, a pickleball court can be the deciding factor for guests.


The trend is clear: amenities that offer unique experiences are no longer a luxury, they're becoming a necessity for hosts looking to capture a larger share of the market and command higher prices. Pickleball courts are a prime example of this shift, offering a tangible activity that appeals directly to a key demographic of travelers.


Analyzing The Financial Impact Of Pickleball Courts

So, you're thinking about adding a pickleball court to your Airbnb property. It sounds fun, right? But the real question is, does it actually make financial sense? Let's break down the numbers and see if this trend is just a fad or a genuine money-maker.


Annual Revenue Surges With Pickleball Courts

It turns out, having a pickleball court isn't just about giving guests something to do; it's about boosting your bottom line. Properties that offer a pickleball court are seeing some pretty impressive jumps in their annual earnings. Think about it – you're offering something unique that guests can't easily find elsewhere, and they're willing to pay for that convenience and fun.


  • Significant Revenue Lift: Studies suggest properties with pickleball courts can earn tens of thousands of dollars more per year compared to similar places without one. This isn't pocket change; it's a substantial increase that can really move the needle on your investment.
  • Consistent Performance: This revenue boost seems to hold up across different types of properties, from smaller homes to larger, more upscale villas. It's a reliable way to differentiate your listing.
  • Attracting Specific Bookings: Hosts often report that guests specifically mention the pickleball court as the reason they chose their property, especially during traditionally slower booking periods.


The data points to a clear financial advantage for properties that invest in a pickleball court. It's not just about adding a feature; it's about strategically increasing your property's market appeal and, consequently, its earning potential.


Nightly Rate Premiums And Booking Behavior

Beyond the total annual revenue, let's look at how a pickleball court affects your day-to-day pricing and how guests book.


  • Higher Nightly Rates: Properties with pickleball courts often command higher nightly rates. This premium can range from a modest increase to a significant jump, depending on the market and the overall luxury of the property.
  • Guest Attraction: The presence of a court can be a major draw, especially for groups or families looking for active vacation options. This can lead to more bookings overall.
  • Competitive Edge: In markets where pickleball is popular, having a court can make your listing stand out. This is especially true if you're an early adopter – fewer competitors mean you can set higher prices.


The Competitive Advantage Of Early Adoption

Right now, the number of short-term rentals featuring pickleball courts is still relatively small compared to the total market. This means there's a real opportunity for hosts who get in on the trend early.



  • Less Competition: Being one of the few properties with a court in your area gives you a significant advantage. Guests looking for this specific amenity will find you more easily.
  • Setting the Standard: As an early adopter, you can set the benchmark for pricing and guest expectations in your market. This can help build a strong reputation and attract repeat bookings.
  • Market Trends: Pickleball is growing fast. Getting ahead of the curve now could position your property for continued success as the sport's popularity continues to climb.


Investment And Payback: The Cost Of A Pickleball Court

So, you're thinking about adding a pickleball court to your rental property. That's a big step, and it's smart to look at the numbers before you start digging. It's not exactly cheap, but compared to some other luxury amenities, it can be a pretty good deal.


Budgeting For Pickleball Court Installation

Putting in a standard outdoor pickleball court isn't a small expense. You're generally looking at a total cost that can range from about $20,000 to $50,000. The average often lands somewhere around $34,000, but that can change based on what you want.


Here's a rough breakdown of where that money goes:


  • The Pad: You need a solid foundation. A concrete pad, usually around 1,800 square feet (that's for the 20'x44' playing area plus some buffer space), can cost anywhere from $9,000 to $18,000.
  • Surface Finish: After the concrete, you'll need a good playing surface. This could be acrylic, cushioned, or even sport tiles, and it might run you anywhere from $0.50 to $4 per square foot.
  • Net System: A decent net will set you back between $300 and $1,500.
  • Fencing: If you want to keep balls from flying too far, budget $2,000 to $6,000 for fencing.
  • Lighting: For those who like to play after sunset, adding lights can add another $5,000 to $10,000.


If you're handy and want to do a lot of the work yourself, you might be able to bring the material costs down to $7,000-$20,000, but then you've got tool rentals and a lot of your own time to factor in.


Comparing Costs To Other High-Impact Amenities

When compared to other high-demand vacation rental amenities, a pickleball court can offer a more cost-effective long-term investment.


  • Typically requires less upfront investment than many luxury amenities such as in-ground swimming pools
  • Involves minimal ongoing maintenance beyond occasional cleaning and routine upkeep
  • Eliminates recurring expenses associated with pool heating, chemicals, and specialized service visits
  • Provides a recreational feature that can be enjoyed by guests throughout much of the year
  • Delivers entertainment value without the operational complexity of larger amenities


Taken together, these advantages make pickleball courts an appealing option for property owners seeking a balance between guest appeal and operating costs. While premium amenities often require substantial ongoing maintenance and expenses, a pickleball court can provide a distinctive guest experience with relatively low upkeep, helping owners enhance property value and marketability without significantly increasing long-term operating costs.


Calculating The Return On Investment Timeline

Okay, so let's talk about getting your money back. Even if you're conservative with your estimates, the numbers look good. If you spend, say, $34,000 on a court and it helps you bring in an extra $29,000 a year (that's about half of the average revenue premium reported for properties with courts), you're looking at a payback period of roughly 14 months.


If your property really benefits and you see the full average revenue increase, you could be looking at getting your investment back in under seven months. That's a pretty fast turnaround for a significant upgrade.


It's important to remember that the reported revenue difference between properties with and without pickleball courts includes other factors. Properties that can accommodate a court are often larger and more upscale to begin with.


So, while the court is a big draw, it's part of a package that contributes to higher overall earnings. Still, the data clearly shows a strong, positive impact directly linked to having the court available.


Here's a quick look at how costs and potential payback stack up:

Amenity Estimated Install Cost Potential Annual Revenue Impact Estimated Payback Period
Pickleball Court $20,000 - $50,000 ~$59,000 premium 4-14 months
In-ground Pool $30,000 - $80,000+ Varies significantly Much longer, higher upkeep
Hot Tub $500 - $12,000 ~$16,000 more per year 1-9 months

As you can see, while a pickleball court is a bigger initial investment than a hot tub, its potential revenue boost is also significantly higher, leading to a competitive payback period.

Beyond Pickleball: Other Experiential Amenities Driving Revenue

Pickleball might be soaking up a lot of the Airbnb spotlight, but it’s just one piece of the puzzle. Hosts aiming for higher pricing and better booking rates have learned that guests are hunting for properties with memorable, Instagram-worthy extras—not just somewhere to sleep.


Let’s break down a few of the amenities that keep showing up in listings with boosted revenue, longer stays, and higher guest satisfaction.



Hot Tubs: The Enduring Champion Of Airbnb Amenities

If you look at what makes a guest click “Book Now,” hot tubs are as close to a sure thing as it gets. Properties with hot tubs typically see increased nightly rates, higher occupancy, and a 34–38% boost in annual revenue compared to similar homes without one. For most hosts, the payback period on a hot tub is just a few months.


Amenity Install Cost Annual Revenue Impact Payback Period
Hot Tub $500 – $12,000 $10,000 – $16,000+ 1–9 months
  • Attracts wide audiences (families, couples, solo travelers)
  • Filters easily in Airbnb searches, making your home stand out
  • Provides a year-round draw for both mountain and coastal markets


Guests don’t just look for a hot tub—they expect it in high-end or vacation-focused listings. It’s often the single most powerful amenity to move your property from average to booked solid.


Wellness Amenities: Saunas And Cold Plunges

Wellness tourism is taking off, and one way hosts are cashing in is by adding specialty features like saunas and cold plunges. These appeal to an emerging crowd: travelers who care about health, self-care, and adventure all rolled into one.



  • Properties with a sauna frequently charge a 10–30% premium per night.
  • Cold plunge pools attract fitness- and wellness-minded guests who happily pay more for the experience.
  • These amenities work especially well in markets where wellness travel is trending, and are rare enough that they instantly set your listing apart.


Amenity Install Cost ADR Boost Avg. Occupancy Lift
Sauna $6,000–$10,000 $50–$100/night +5%–15%
Cold Plunge $5,000–$15,000 $30–$60/night +8%–12%

Key reasons guests seek these out:

  1. Unique experiences for stories and social sharing
  2. Recovery and relaxation after activities
  3. Year-round appeal regardless of weather


Entertainment Spaces: Game Rooms And Home Theaters

Think about families, retreats, or larger groups—they’re looking for fun, easy ways to hang out together. Game rooms and media spaces are the low-hanging fruit here. A property with a pool table, arcade games, or even a classic board game collection can:



  • Increase ADR by $25–$75 per night for group stays
  • Fill off-season calendar gaps by providing indoor activities
  • Lead to more repeat bookings and positive reviews


Amenity Install Cost ADR/Booking Impact ROI Timeline
Game Room $2,000–$15,000 10–20% nightly premium 3–12 months
Home Theater $3,000–$10,000 8–15% nightly premium 6–18 months

Here’s why these spaces matter:


  • They attract families needing to entertain kids (especially when the weather turns).
  • Group travelers often search specifically for these keywords.
  • Entertainment features make your listing photograph beautifully, so guests can "see" the fun before they arrive.



In short, the hosts seeing strong financial returns are the ones thinking beyond beds and kitchens. The right extras—hot tubs, saunas, game rooms—aren’t just upgrades. They’re decision-makers for guests and true drivers of revenue in an increasingly crowded Airbnb market.


Strategic Implementation For Maximum Amenity Returns

Getting the most out of any amenity investment starts with understanding your specific market. Don't just copy what top listings in another city are doing; local demand drives results. Here are a few steps to zero in on the right move:


  1. Pull up the top 10-20 Airbnb listings in your area—pay close attention to which amenities are mentioned in titles and photos.
  2. Skim through reviews to see what guests loved (or wished was available).
  3. Cross-reference what’s missing or rare, especially among the best performers.
  4. Check the booking calendars for properties with unique features to spot seasonal demand spikes.

If nearly every competitor has a hot tub but nobody's got a pickleball court, you may have found a serious opening. If group travel is common but few properties offer entertainment like game rooms, lean in there.


The best return usually comes from plugging an amenity gap, not adding what's already everywhere.

Simply building a court isn't enough—guests need to notice it within seconds of landing on your listing.


Here’s what works:


  • Use action photos with people playing, not just a deserted court. Show the fun.
  • Mention the pickleball court in your listing title and as a bullet point in the first two lines of your description. For example: "Private Haven with Heated Pool & Pickleball Court!"
  • Schedule your main photos at sunrise or sunset. Good "golden hour" light genuinely increases click-through rates.
  • Dedicate a section in your listing to the court. Include court surface type, lighting, and whether it’s private or shared.


Amenity Listing Mention Estimated Click-Through Increase
Title & Main Photo 22%
Description Only 7%
Guest Review Mention 11%

It’s the little things that turn a nice court into a real selling point—and help you rack up 5-star reviews. After the build:


  • Supply at least 4 quality paddles and plenty of pickleballs (budget $120–$200 all-in).
  • Leave simple rules and quick tips for beginners. A clear net bag with all gear avoids the "where’s the stuff?" frustration.
  • Add a basic shade structure, seating, and outdoor water station if possible. Comfort means longer, happier play sessions.
  • Consider collaborating with a local instructor, or at minimum, a referral list for lessons. This works wonders in vacation-oriented or retirement-heavy regions.



Guests book for the amenity, but remember the host’s thoughtfulness.

The hosts most likely to command premium rates all have one thing in common: they plan for how every detail of their amenity is discovered, used, and remembered by real people—not just listed as another bullet point.


Where Pickleball Courts Yield The Highest Returns

If you’re trying to figure out where to build a pickleball court for your Airbnb, location is everything. Vacation rental markets seeing the sharpest revenue jumps from pickleball are typically warm and sunny, but not exclusively. Here’s a quick look at where a pickleball court can turn your property into a top performer:


  • Phoenix/Scottsdale, Arizona: Year-round sun, massive pickleball clubs, and lots of groups/families who love the sport.
  • Central and South Florida: The sport is exploding among all ages. Properties here often command higher rates if they cater to active travelers.
  • Mountain and lake towns: Think places like Lake Tahoe, Bend, OR, or Colorado mountain markets. Bookings spike when there’s an all-weather sport guests can play together.
  • Southeast and Texas: Short-term rental properties outside major cities—urbanites are searching for bigger homes with on-site activities.


Most major vacation home regions now have a small but growing cluster of pickleball-equipped listings, which means less competition and more pricing power for early adopters.


Demographic Trends In High-Performing Markets

It’s not just retirees driving demand now. Pickleball has become popular with:


  • Families with older kids or teenagers
  • Groups of friends and adult couples ages 25-44
  • Corporate retreat organizers and multi-gen family gatherings


Short-term rental guests booking pickleball properties tend to stay longer, use the court daily, and share positive reviews about the unique activity. If your property layout welcomes group stays, the benefit is magnified.


The Role Of Local Competition And Demand

A big piece of the puzzle is competition:


  • If only a handful of local listings mention pickleball, you’ll stand out on search filters and attract guests who set that as a must-have.
  • Areas saturated with pools or home theaters but lacking outdoor sports space make adding a court even more valuable.
  • The best returns come when you can clearly highlight the amenity in your photos, title, and description—so it never gets buried by all the usual Airbnb features.


Region Pickleball ADR Uplift Occupancy Change Competition Level
Phoenix/Scottsdale +18-29% +8-14% Low
Central Florida +12-23% +6-11% Moderate
Mountain Destinations +15-32% +10-18% Very Low
Midwest Suburbs +10-20% +4-9% Low

The bottom line? Scarcity drives value. When guests can’t easily find their favorite activity at most listings, they’ll pay—and stay—for properties that offer it. If you’re eyeing the next big market trend, keep an eye on which cities are building public pickleball courts and where tournaments or leagues are popping up. That’s a strong clue your investment could soon pay off big.



Thinking about where to set up your next pickleball court? Some spots are way better than others for making money. We've found the places where pickleball courts bring in the most cash. Want to know which locations are the real winners? Check out our website to discover the top-earning pickleball court spots and learn how you can get in on the action!


Conclusion

While pickleball courts are making waves, it's clear that a mix of amenities often works best. Hot tubs remain a top performer, and the trend towards unique experiences means hosts should always research their local market. By strategically adding the right features, you can significantly boost your Airbnb's appeal and profitability.


Frequently Asked Questions

  • Is adding a pickleball court worth the money for an Airbnb?

    For many hosts, yes! Pickleball courts are becoming super popular, especially with younger travelers. They can help you get more bookings and charge more per night. It's a big investment, but the money you make back can be pretty fast.

  • Are pickleball courts better than hot tubs for Airbnbs?

    Hot tubs are still a really strong choice and have been popular for a long time. They bring in good money. Pickleball courts are newer and growing fast, and they attract a specific crowd. It really depends on who you want to rent to and what's already popular in your area.


  • How much does it cost to build a pickleball court?

    Building a pickleball court isn't cheap. You're probably looking at somewhere between $20,000 and $50,000 to get one installed. This includes the concrete, the surface, nets, and maybe lights if you want people to play at night.


  • Can I make my Airbnb stand out with just one new amenity?

    Yes, absolutely! Even one great amenity can make a big difference. Things like a hot tub, a cool game room, or even a nice outdoor movie setup can help your place get noticed. It's all about giving guests something special they might not have at home.

  • Where are pickleball courts most popular for Airbnbs?

    They seem to do really well in places where people like to be active and enjoy the outdoors, especially in warmer spots. Think places like Arizona, Florida, and Utah. But really, anywhere people are playing the sport, a court can be a big draw.


  • What else should I consider besides just building the court?

    Good question! You'll want to make sure you have good paddles and balls for guests to use. Also, take awesome pictures of the court for your listing, maybe even show people playing on it. Mentioning it clearly in your listing title and description helps a lot too.


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